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Want to Successfully Target Boomers? Aim for the Head By Lenore Skenazy

Want to Successfully Target Boomers? Aim for the Head By Lenore Skenazy http://www.adage.com

Advertising Age®

Ears? It’s hard to think of any great ideas beyond plugging them, especially at Metallica concerts. But Lorraine Mignault, an author and inventor in Winnipeg, points out that certain vitamins keep ear wax healthier, and healthier wax = better hearing…

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